Before becoming a consultant, Orna Navon has brought brands to life as a senior creative director and the head of the visual identity department at InterbrandHealth for seven years. Previously, she worked more than nine years at G2 Branding & Design, a division of Grey Advertising. Prior to that role, Orna spent three years at AKA Advertising (now SapientNitro, NY). Orna began her career in her native Israel at two prominent Tel-Aviv agencies before relocating to NYC in 1998. Orna’s distinctive work for some of the world’s leading brands is the definition of insight-driven design. Her unique combination of strategic discipline and fresh perspective has led to inspired global brand identity initiatives for world-class companies. The recipient of dozens of industry awards, her work has spanned the full spectrum of marketing communications extending from pure brand identity to advertising, packaging, point-of-purchase, digital, promotion, environmental and beyond.